Contactless Indicator and Contactless Symbol


Contactless INDICATOR

Contactless SYMBOL


EMVCo licenses the Contactless Indicator and Contactless Symbol (collectively the "Contactless Marks") for use in accordance with its Reproduction Requirements. The Contactless Marks logo files are provided following execution of one of the agreements below. Note that various versions of the license agreement are offered depending on the type of licensee organization and the intended use case. To assist in identifying the appropriate agreement for your needs, we've offered the following guide for informational purposes only. Please carefully review the agreements to ensure you execute the appropriate agreement for your needs.


Which Contactless Marks Trademark License Agreement is right for me?


I am a payment product vendor.


EMVCo licenses the Contactless Indicator and Contactless Symbol to manufacturers of contactless payment products. The Marks are licensed for use in connection with products that have satisfactorily completed testing for compliance with contactless specifications recognized by EMVCo.

Examples of potential licensees include payment card and terminal manufacturers, as well as mobile phone manufacturers.

To obtain a license, a licensee must sign and comply with the Payment Product Vendor Version of the Contactless Marks Trademark License Agreement as well as the applicable Reproduction Requirements.


I am a payment network.


EMVCo licenses the Contactless Indicator and Contactless Symbol to entities that operate payment networks. The Contactless Marks are licensed for use in connection with products that have satisfactorily completed testing for compliance with contactless specifications recognized by EMVCo. The license may be sublicensed to the network's member financial institutions and participating merchants, such as for display on contactless cards and terminals, at point-of-sale, and in promotional literature.

Examples of potential licensees include traditional open loop payment card networks and associations, as well as other types of networks supporting merchant contactless payment transactions.

To obtain a license, a licensee must sign and comply with the Payment Network Version of the Contactless Marks Trademark License Agreement as well as the applicable Reproduction Requirements.


I am a merchant accepting contactless payments facilitated through a payment network.


Merchants that accept contactless payments can sublicense the Contactless Indicator and Contactless Symbol from a licensed payment network or contactless payment product manufacturer. Many credit, debit and other payment networks and associations are already licensed by EMVCo with rights to offer such sublicenses, and several payment brands include the Contactless Marks as part of the standard suite of marks available for use by participating merchants. Also, licensed contactless card and terminal manufacturers can offer a sublicense for merchants to use the Contactless Marks in connection with the manufacturer’s products. In addition to use of the Contactless Symbol on a standard retail contactless payment acceptance device, other uses of the Contactless Marks also can be within the scope of an authorized sublicense, such as the following:

Licensee

Proposed use

APPROPRIATE MARK

PROPER USE OF MARK

Coffee shop

Multifunction contactless terminal where consumers tap for (1) gift card transactions, (2) free drinks program and (3) traditional contactless credit/debit card transactions

Symbol

On terminal where card or phone should be tapped. The coffee shop logo (i.e., the acceptance logo) should be positioned like the other payment network logos.

Parking meter operator

Parking meter that accepts traditional contactless credit/debit card transactions

Symbol

On meter where card or phone should be tapped


To obtain a sublicense, please refer to the documentation provided by your payment network or contact your payment network or contactless terminal vendor.


I offer a closed loop payment solution.


EMVCo offers a license for closed loop payment providers to use the Contactless Indicator enabling merchants to use the Contactless Indicator in connection with contactless products that facilitate payment transactions on the merchant's own proprietary payment network. Please note that if you execute the Close Loop version of the license agreement, you will be required to execute a new agreement if your system migrates to Open Loop in the future.

LICENSEE

PROPOSED USE

APPROPRIATE MARK

PROPER USE OF MARK

Amusement park operator

  • Phone app that contains purchased tokens for amusement park rides

Indicator

  • Display in-app when ready to tap
  • Plastic contactless token card

Indicator

  • On card
  • Contactless terminal where consumers tap to pay for a ride using only credits or tokens which have been purchased separately

Indicator

  • On terminal where phone/card should be tapped

Transit operator

  • Phone app that stores metro credits or tokens purchased seperately

Indicator

  • Display in-app when ready to tap
  • Plastic contactless card that stores metro credits or tokens purchased seperately

Indicator

  • On card
  • Contactless terminal where consumers tap to pay for metro fare using only credits or tokens purchased separately

Indicator

  • On terminal where phone/card should be tapped

Coffee shop

  • Phone app that stores prepaid gift card and tracks purchases for free drinks

Indicator

  • Display in-app when ready to tap
  • Plastic contactless prepaid gift card

Indicator

  • On card
  • Contactless terminal where consumers tap only for (1) gift card transactions and (2) free drinks program

Indicator

  • On terminal where phone should be tapped

Parking meter operator

  • Phone app that stores a credit/debit card on file in the app to pay at a parking meter. Phone contactlessly communicates meter number, charge and related information with the meter, and then the app charges credit/debit card via the phone's Internet connection. Meter is not enabled to conduct credit/debit card authorizations, and payment transaction is not conducted contactlessly.

Indicator (credit/debit card acceptance logos should not be used near indicator)

  • Display in-app when ready to tap
  • Parking meter, as described above.

Indicator (credit/debit card acceptance logos should not be used near indicator)

  • On meter where phone should be tapped


To obtain a license, a licensee must sign and comply with the Contactless Marks Trademark License Agreement - For Closed Loop Payment Uses of Contactless Indicator as well as the applicable Reproduction Requirements.


I want to use the Contactless Indicator for non- payment uses.


For entities that wish to use the Contactless Indicator for non-payment uses, and not in connection with contactless payment transactions, EMVCo offers a simple online registration process and click-through license agreement. (Please note the Contactless Symbol is intended for use solely in connection with payment acceptance, and therefore is not licensed for non-payment use cases.)

The following table provides some examples of potential licensees and illustrates how the Contactless Indicator could be used properly under this license agreement. Please note that the only appropriate mark for the use cases under this license agreement is the Contactless Indicator, not the Contactless Symbol.

LICENSEE

PROPOSED USE

PROPER USE OF MARK

Museum

  • Smart tags at artwork or information kiosks, providing link to information on mobile site
  • Display where phone should be tapped

Airport lounge operator

  • Phone app that contains virtual membership card
  • Display in-app when ready to tap
  • Plastic contactless membership card
  • On card
  • Contactless terminal where consumers tap only to validate membership card
  • On terminal where phone/card should be tapped

Hotel operator

  • Phone app that acts as key to door
  • Display in-app when ready to tap
  • Plastic contactless cardkey
  • On card
  • Contactless terminals that unlock doors to hotel room, club level, etc.
  • On terminal where phone/cardkey should be tapped

Amusement park operator

  • Phone app that contains admission ticket or season pass
  • Display in-app when ready to tap
  • Plastic contactless ticket or season pass
  • On card
  • Contactless terminal on turnstile where consumers tap only to present ticket or pass for admission
  • On terminal where phone/card should be tapped

Coffee shop

  • Phone app that tracks purchases to earn free drinks.
  • Display in-app when ready to tap
  • Contactless card used specifically for loyalty program
  • On card
  • Contactless terminal where consumers tap only for the free drinks program
  • On terminal where phone should be tapped

Operating system publisher*

  • Operating system (OS) for a device that governs the interaction of software running on the OS (such as first- and third-party apps) with any NFC / contactless antenna present on the device
  • Displayed to indicate whether contactless functionality is turned on and available and/or configure other contactless functionality settings.

    May not be included in any apps (other than a licensee-provided system settings app to manage contactless functionality settings).


* Note, sublicensing to third party app developers working with the licensee's OS is not permitted. However, we acknowledge that an OS publisher may also operate a number of its own apps related to contactless use cases. This agreement could cover both the OS and such first-party apps, as long as the apps' use of contactless functionality is for non-payment uses.

The above table is provided for informational purposes only. For further details regarding eligibility to be a licensee and proper use of the Contactless Indicator, and to obtain a license, please visit the registration and license page.


I am a mobile network operator.


EMVCo licenses the Contactless Indicator and Contactless Symbol to mobile network operators that are members of the GSM Association. For more information, please visit the GSM Association website.



TRADEMARK LICENSE AGREEMENTS AND REQUIREMENTS


Effective Date Version Description  Download
November 2014   Click-Through Contactless INDICATOR Trademark License Agreement for Non-Payment Uses   Agreement
April 2015 Contactless Indicator Reproduction Requirements Download
February 2015 Contactless Marks Trademark License Agreement - For Closed Loop Payment Uses of Contactless Indicator Download
October 2014 Contactless Symbol Reproduction Requirements Download
August 2014 Contactless Marks Trademark License Agreement – Payment Product Vendor Version Download
August 2014 Contactless Marks Trademark License Agreement – Payment Network Version Download
August 2014 Acceptable Use Case Guidelines Download